Shakeup is one of UK’s fastest-growing men’s beauty brands. Shakeup understands that men’s skin’s physiology is different to women, and create innovative skincare and hybrids makeup products, developed specifically for men.


Their moisturiser stick – Hydrate In A Hurry – is designed to offer men a way to cool, soothe and hydrate hardworking skins in a hurry. Infused with Hyaluronic Acid and Cucumber Extract, this power-packed twist up stick, is full of skin nourishing ingredients, designed to work with male skin needs, AND fit into busy lives.

Their clay mask stick – You do the Mask – is a twist-up no-fuss, no-mess masking stick that provides our male customers a fun and efficient way to apply regular masking treatments. Made with activated coconut shell charcoal and kaolin clay, it sucks out the dirt and grime deep inside the pores, while the coconut fruit extract works to soothe and hydrate the skin leaving it fresh and soft after use.

Launched in 2019 and on track to be the fastest growing global makeup range, Shakeup understands that men’s physiology is different to women. We create innovative skincare and hybrids makeup products with proved skincare benefits and high-performance cosmetic features.

Every product is multi-purpose and designed to meet the needs of today’s busy, stylish man.

Both products are available at